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Saturday, 22 February 2014

London Fashion Week - February 2014



Somerset House during London Fashion Weekend

If you adore the fashion world as much as i do, you have to love it when two of your passions, fashion and your home city, both come together to put on a show for you. Fashion in the UK is nothing like the world of fashion anywhere else, it is eccentric and a complete mish mash. Trends are interpreted much like the city's population, a mixture of different cultures and personalities and everyone takes it upon themselves to create their own take on outfits. 

I have been going to fashion weeks since the last few years, twice a year but this year, it just feels like it has become more commercial than ever. One of the things that i used to love about fashion week are the new up and coming designers showcasing their styles, these are unfortunately turning into a money making guise and i am not sure i am completely comfortable with it.


This brings me nicely on to the use of fur. I know that fur is coming back but the sheer amount of it on display at London Fashion Weekend, made me stop and think whether this was a good thing or bad. There was so much of it, at every turn and i can only hope that it doesn't spark a trend for people hunting (excuse the pun) for the real deal. 








Live conversation with Fifi Chachnil (Fifi Chachnil Lingerie)

I have to say that i am finally getting used to having Somerset House as the venue for London Fashion Week. It is a beautiful building and i admire the amount of history that is in the building which acts a backdrop for the event. I like the way the space is used for fashion week with rooms to discover and new people to meet, it has an Alice in Wonderland feel to it. I also stumbled on Fifi Chachnil speaking about her lingerie label in the Vodafone Lounge. She was talking about how she got into designing lingerie because no one was doing it at the time and it was seen as being scandalous. I liked how brash she was in talking about her label and she came across as great role model. 

A good day at London Fashion Weekend, i just hope they don't forget one day exactly what they stand for and that is fashion at its most original and its best! 

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